06
Apr 2020
How to give it away free now, with an eye to future sales
Creating trials, that lead to future sales
Over the past few videos, we have explored ideas for business survival during the Covid-19 crisis. Here is another: Give away an element of your business for free, in order to create trials, leading to sales in the future.
Douglas Kruger is the author of 'Virus-Proof Your Small Business - 50 Ways to Survive the Covid-19 Crisis.' Meet him at www.douglaskruger.com.