Standing out from the crowd begins with a choice. It's a choice to show courage, and not look like every other offering. Becoming something unique - and possibly industry-leading - requires a different mindset.
Is yours the biggest burger?
Professional speaker and business author Douglas Kruger explores how you can find a USP, even in a saturated market. Douglas is the author of several bestselling business books, including 'Own Your Industry,' and 'They're Your Rules, Break Them!'
See him in action, or book him as the keynote speaker for your next sales or leadership convention, at www.douglaskruger.com.