Many of my previous newsletters have encouraged you to volunteer your expertise in media interviews. Have you tried? If you have, there are some simple ways to maximise your mileage in each instance. 

This week, let's consider how to get more from a radio interview. In this short video, I share a number of simple tips that you can use each time, in order to position yourself as an expert: 


Douglas Kruger is a professional keynote speaker at conferences around the world. He specialises in disruptive innovation and expert-positioning, helping brands to become more memorable than their competitors’. See him in action, or sign up for his motivational newsletter, at Book him to present for your leadership team: email